Bill Bishop’s BIG Ideas

BIG Idea Strategy # 206 • Turn Your Customers Into Members (17 Minutes)

Would you like to have fiercely loyal customers who would never leave you for a competitor? Would you like to sell your customers 230% more products and services? Would like to sell them an unlimited array of products and services that go beyond your traditional offerings? If so, turn your customers into members. In this video, Bill Bishop, The BIG Idea Coach, shares five strategies to develop a membership program, just like Apple, Costco, and Amazon.

To get started; with your BIG Idea, and to schedule your free BIG Idea Conversation, go to this link and complete our scorecard:

https://billbishop.typeform.com/to/hhUHq4

Bill Bishop’s BIG Idea Show: Upside Down & Sideways • Episode 4

Bill Bishop’s BIG Idea Show: Upside Down & Sideways • Episode 4

Your best ideas come when you think upside and sideways

In this episode, Bill Bishop, CEO of The BIG Idea Company, shares three powerful strategies:

1. Analogue vs. Digital: Discover why a non-digital product or service might generate a lot more money than a digital offering. Best still, why not do both. Features Viryl Technologies, musician Jack White, and Moleskine inventor, Maria Sebregondi.

2. The Watering Hole: Learn how to increase the power and efficiency of your marketing, and get more prospects faster, by targeting groups, not individual people or companies.

3. Publish a business book: Learn tips on how to get your book published. Includes a detailed description of Kindle Direct Publishing, and how it has revolutionized the world of self-publishing.

Links to subjects mentioned in this show

A. To learn more about Kindle Direct Publishing go to:

https://kdp.amazon.com/en_US/

B. To purchase Bill’s book Going To The Net, go to:

https://www.amazon.co.uk/Going-To-The-Net-Psychological-ebook/dp/B00LJ04XGW

C. To visit the Bishop Big Ideas web site, go to:

bishopbigideas.com

D. You can watch previous episodes on YouTube at:

https://www.youtube.com/channel/UCwOdYZ4t6zwr_S1YG46Frow

Bill Bishop's BIG Idea Show • Episode #1

In this inaugural episode, BIG Idea coach Bill Bishop gives you brain food for thought that will help you generate new innovations for your business. He covers:

1. How you can make more money by building a network platform for your industry.
2. How to attract more prospects by creating content like videos, podcasts, ebooks and even movies.
3. How to manage the roller coaster emotional life of the entrepreneur by tapping into a simple, but powerful concept.
4. How to become the most memorable company in your industry by creating ( a popsicle hotline).

To check out resources mentioned in this episode:

Schedule your complimentary BIG Idea Conversation with Bill
https://app.acuityscheduling.com/schedule.php?owner=15047359&appointmentType=6407968

Check out The Advisor Resource Network
https://www.theadvisorresourcenetwork.com/

See The BIG Idea Podcast on Podbean
http://bishopbigideas.podbean.com/

Learn more about The New Factory Thinker book
https://www.newfactorythinker.com/

Buy Return of The Lobster
https://www.amazon.com/Return-Lobster-Journey-Marketing-Business/dp/1974606449/ref=sr_1_4?ie=UTF8&qid=1512601790&sr=8-4&keywords=return+of+the+lobster

Visit BishopBIG Ideas.com
https://www.bishopbigideas.com/

The Three BIG Problems (Penguins, Hot Dogs, Crabs) Free Episode

$5 Cup of Coffee (21 Minutes)

Would you like to charge 10 times more for your products or services?  Would you like to increase your profit per sale tenfold?  If so, learn a proven thinking and packaging process called The $5 Cup of Coffee.  To learn more visit www.bishopbigideas.com

Other People's Goals

In this podcast, Bill Bishop explains why the key to success is helping other people achieve their goals.  He also discusses why the focus on confidence is misguided, and why a focus on intention is much better.

Emotional Value: How to increase your income by providing your customers with positive emotions

One of the great opportunities you have is to provide your customers with "emotional value."  If you help transform your customer's negative emotions into positive emotions, they will be willing to pay you more at a higher profit margin.  Listen to this podcast in order to learn more about emotional value: how to uncover it, how to package it, and how to sell it.